C-Suite Strategies
C-Suite Strategies is the podcast for revenue-minded leaders who know that sales and marketing aren't separate functions. They're one engine.
No fluff. No theory. Just straight talk from people who've sat in the seat.
Hosted by Stacie Sussman, Founder and CRO of RevUp Advisory and named a 2026 Women to Watch by both Thrive Global and Her Agenda — with 17 years leading sales teams in Manhattan, 100+ consulting projects, and a track record of scaling companies to exit — each episode digs into what growth actually looks like for mid-market operators, founders, CMOs, and CROs. Because growth isn't just about data and metrics — it's about mindset, showing up, and surrounding yourself with the right people.
This is a space for the conversations that go beyond the dashboard. The ones about alignment, accountability, and what it really takes to build a revenue engine that lasts.
If you're ready to stop treating sales and marketing as separate problems and start leading like they're one — this is your podcast.
If you want to learn how to turn the chaos of growth into clarity and confidence, subscribe to C-Suite Strategies. Your next breakthrough is just a listen away.
Episodes
23 episodes
S2E21: From SEO to AEO: The Four Pillars of AI Search Strategy
In this episode, Stacie sits down with Jenna Hannon—first marketing hire at Uber Eats and founder of GetHatter.ai—to break down the shift from SEO (Search Engine Optimization) to AEO (Answer Engine Optimization...
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Season 2
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Episode 21
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32:05
S2E20: SEO is Dead. Long Live AEO. (What B2B Leaders Need to Know Before It's Too Late)
What We CoverWhat SEO is — and why it’s no longer the whole gameWhat AEO (Answer Engine Optimization) is and how it fundamentally differs from SEOHow your buyers are already using AI tools (ChatGPT, Perplexity, Gemini, Claude) to re...
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Season 2
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Episode 3
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14:58
S2E19: The Invisible Architecture of Success
What does it actually take to build an Inc 5000 business without letting it eat you alive? That's exactly what we dig into with Brittany Fox. Brittany and her husband bootstrapped Focus Global Talent Solutions from their second bedroom in Miami...
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Season 2
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Episode 2
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40:52
S2E18: Financial Truths CMOs and CROs Can't Ignore
Season Two opens with a necessary reset for growth leaders.In this episode, Stacie sits down with Jennifer Yousem, Founder of iHeartEBITDA, to unpack the financial realities behind marketing and sales performance—and why CMOs are often a...
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Season 2
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Episode 1
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42:06
S1E18: From CMO Confidence Gaps to AI Wake-Up Calls: My 2026 Predictions
In this solo episode of C-Suite Strategies, Stacie Sussman breaks down the five biggest trends she’s seeing as we head into 2026—starting with a surprising pattern: CMOs at $30M companies quietly fearing their next board meeting.Stacie s...
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Season 1
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Episode 18
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13:51
S1E17: The C-Suite Network Strategy: How to Land Your Next Role Before It’s Even Posted
Networking isn’t a nice-to-have — it’s a leadership strategy.In this episode, Stacie Sussman sits down with Rachel Rozen, a former hospitality executive turned connection strategist, to break down how high-performing leaders can turn aut...
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Season 1
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Episode 17
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43:22
S1E16: When the Math Isn't Mathing: Building Sales Teams That Actually Scale
In this episode of C-Suite Strategies, host Stacie Sussman sits down with Matt Austin, a seasoned sales leader with deep expertise in B2B growth and operational excellence. Together, they unpack what it truly takes to scale a business—...
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Season 1
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Episode 16
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42:42
S1E15: Your Broken Foundations Is Killing Your AI Dreams
What if AI isn’t failing you—your broken business foundations are?In this solo episode of C-Suite Strategies, Stacie Sussman, founder of RevUp Advisory, shares raw stories from the boardroom about why companies struggle to see r...
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Season 1
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Episode 15
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18:16
S1E14: Fix the Friction: How C-Suite Leaders Unlock Productivity and Profitability
What’s slowing your C-Suite down? Sometimes it’s not lack of ideas—it’s friction in your systems, people, and processes.Episode Summary:In this episode of C-Suite Strategies, host Stacie Sussman sits down with Jen Goldman...
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Season 1
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Episode 14
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39:46
S1E13: Why Most Marketing Fails: You’re Tracking the Wrong Things
What if the reason your marketing isn't working... is because you're measuring the wrong things?In this solo episode of C-Suite Strategies, Stacie Sussman, founder of RevUp Advisory, pulls back the curtain on one of the most com...
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16:28
S1E12: Parenting with Purpose: Building Bonds and Navigating Modern Fatherhood
What happens when a successful executive realizes his six-figure salary is slowly killing his soul—and his relationship with his kids? Greg Garunov had the perfect life on paper: a suburban house, luxury cars, and two decades of success in the ...
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37:22
S1E11: What Executive Recruiting Won't Tell You
Ready to uncover the brutal truth about why most executive hiring fails? In this explosive conversation with Conway Shui, veteran recruiter and co-founder of C&C Talent Partners, you'll discover the hidden secrets behind executive recruitin...
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39:20
S1E10: How to Scale a Business: The GAB Method w/ Celi Arias
When was the last time your business's scaling strategy actually delivered results instead of just more work? In this game-changing episode of C-Suite Strategies, we're joined by scaling expert Celi Arias, creator of the revolutionary "Grown As...
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39:45
S1E9: Proven Strategies for Scaling B2B Sales w/ Pasha Irshad
Ready to scale your B2B marketing and sales from siloed struggles to seamless success? Join us for a power-packed episode with Pasha Irshad, co-founder of Shape and Scale and former VP who's helped scale giants like Samsung, Microsoft, and Data...
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32:58
S1E8: From Stuck to Unstoppable: Proven Strategies to Revitalize Executive Potential
Tired of playing small in the executive suite? Ready to shatter the ceiling of your leadership potential? In this game-changing episode of C-Suite Strategies, leadership powerhouse Stephanie Blair of Know and Flourish reveals the insider secret...
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41:45
S1E7: The Power of Conscious Breathing and Self-Care for High-Performance Leadership
Get ready to take a transformative breath! Join Stacie and special guest Kathleen Booker, the “Jedi of Calm,” as they explore how conscious breathwork can elevate both corporate performance and personal well-being. Kathleen shares her wisdom on...
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34:22
S1E6: Cultural Transformation & Peak Performance w/ Therese Gedda
Cultural transformation impacts so much of a business. From increased revenue, to aligned action, to having the entire team on board—these are the benefits of creating a company culture that everyone is on board with. So… what...
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32:31
S1E5: Startup Failure Reasons, Stories, & Lessons w/ Hector Forwood
Everyone knows about the flashy success stories of startups—but what about the startup failures? These are incredibly impactful and pretty traumatic events for founders where lots of important lessons are learned. I’m so grateful to be able to ...
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41:30
S1E4: The Power of Personal Branding w/ Patrice Poltzer
Today’s conversation is all about the power of personal branding and strategic storytelling. Patrice Poltzer—a former Today Show producer who now helps entrepreneurs tell better stories for their businesses—is here with me! We’re talki...
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36:37
S1E3: Building Scalable Systems for Entrepreneurs w/ Adam Judeh
When it comes to building a scalable business model, you need to have repeatable processes. And not just that—you need them to be automated. Yes, really! Impactful growth takes thought, strategy, and the right tools. But you don’t have...
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39:29
S1E2: How to Expand Your Professional Network w/ Julie Morris
If you’ve been wondering how to expand your professional network effectively—this conversation is for you! Networking is definitely an important part of working in corporate, but it’s critical to the success of entrepreneurs. I can gua...
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40:34
S1E1: Why Put People at the Center of Operations w/ Jennifer Yates
There are more than just systems and processes that go into business operations. If you don’t have people who adopt new processes or use suggested tools, you won’t get the data you need to make informed decisions for the growth of your...
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40:57